Podcasts that break through don't happen by accident.

Launching a new show? Trying to fix one that's stalled? I'll give you a clear plan with the experience to back it up. I'm Jason Howell, and I spent 20+ years building podcasts at CNET and TWiT. Today I do the same work for major media networks, teams, and independent creators.

Consulting / services

Build a show people keep coming back to.
I work with companies and independent creators at every stage: launching something new, fixing what's stalled, or staying sharp as you scale.

Launching a podcast and don't know where to start?

We'll lock in your format, define exactly who the show is for, and build a launch roadmap with real dates attached. You launch with a plan instead of a guess.

Launching a podcast and don't know where to start?

We'll lock in your format, define exactly who the show is for, and build a launch roadmap with real dates attached. You launch with a plan instead of a guess.

Have a show but it's underperforming?

I'll listen through your catalog, diagnose what's holding it back (positioning, production, or content strategy), and hand you a clear path to fix it.

Have a show but it's underperforming?

I'll listen through your catalog, diagnose what's holding it back (positioning, production, or content strategy), and hand you a clear path to fix it.

Need help with the technical stuff?

Gear, software, studio design, and workflows that match your budget and goals. I've set up everything from kitchen-table rigs to full corporate studio builds.

Need help with the technical stuff?

Gear, software, studio design, and workflows that match your budget and goals. I've set up everything from kitchen-table rigs to full corporate studio builds.

Want an experienced advisor in your corner long-term?

A monthly retainer for ongoing strategy and a second set of ears as you grow. Async-first, with calls when they're useful.

Want an experienced advisor in your corner long-term?

A monthly retainer for ongoing strategy and a second set of ears as you grow. Async-first, with calls when they're useful.

How it works

You'll see the shape of it before you book.
No mystery, no pressure. Three steps from first call to real work.

Book a free
30-minute call

We talk about your show, your goals, and where things are stuck.

Get a plan

Within a few days I send a written recommendation: what I'd do, the package that fits, and a set price.

We get to work

Sessions, roadmap, and check-ins until the show is where it should be.

Testimonials

"Jason is the friendliest and most knowledgeable podcast consultant I've worked with. He patiently helped me set up my equipment, offering gear recommendations and then ensuring the system worked. Many tried and failed to pull this off, but Jason nailed it. I highly recommend working with Jason."
Alex Kantrowitz
Big Technology Podcast
"Jason Howell is an exceptional podcasting consultant with deep, hands-on experience across every aspect of production. He offers true full-service expertise: solving complex technical issues, developing shows, and shaping content that can sustain long-running series. His calm, inclusive style puts everyone at ease."
Lisa Laporte
CEO, TWiT
"Jason Howell is always a joy to work with, not just because he's a great person (he is) but also smart, insightful, and always willing to listen and share expertise."
Tom Merritt
Daily Tech News Show
"Jason has been podcasting for almost as long as I have! He's a talented show host, a dedicated producer, and a genuinely nice guy. He knows what it takes to create great content. Anyone would be lucky to work with him."
Leo Laporte
Founder, TWiT
"When preparing to launch our new podcast, Jason was the first person I reached out to for advice on basically everything. No one is more knowledgeable and thoughtful about setting up and running a successful podcast."
Mike Masnick
Ctrl-Alt-Speech

"Jason is the friendliest and most knowledgeable podcast consultant I've worked with. He patiently helped me set up my equipment, offering gear recommendations and then ensuring the system worked. Many tried and failed to pull this off, but Jason nailed it. I highly recommend working with Jason."
Alex Kantrowitz
Big Technology Podcast
"Jason Howell is an exceptional podcasting consultant with deep, hands-on experience across every aspect of production. He offers true full-service expertise: solving complex technical issues, developing shows, and shaping content that can sustain long-running series. His calm, inclusive style puts everyone at ease."
Lisa Laporte
CEO, TWiT
"Jason Howell is always a joy to work with, not just because he's a great person (he is) but also smart, insightful, and always willing to listen and share expertise."
Tom Merritt
Daily Tech News Show
"Jason has been podcasting for almost as long as I have! He's a talented show host, a dedicated producer, and a genuinely nice guy. He knows what it takes to create great content. Anyone would be lucky to work with him."
Leo Laporte
Founder, TWiT
"When preparing to launch our new podcast, Jason was the first person I reached out to for advice on basically everything. No one is more knowledgeable and thoughtful about setting up and running a successful podcast."
Mike Masnick
Ctrl-Alt-Speech

"Jason is the friendliest and most knowledgeable podcast consultant I've worked with. He patiently helped me set up my equipment, offering gear recommendations and then ensuring the system worked. Many tried and failed to pull this off, but Jason nailed it. I highly recommend working with Jason."
Alex Kantrowitz
Big Technology Podcast
"Jason Howell is an exceptional podcasting consultant with deep, hands-on experience across every aspect of production. He offers true full-service expertise: solving complex technical issues, developing shows, and shaping content that can sustain long-running series. His calm, inclusive style puts everyone at ease."
Lisa Laporte
CEO, TWiT
"Jason Howell is always a joy to work with, not just because he's a great person (he is) but also smart, insightful, and always willing to listen and share expertise."
Tom Merritt
Daily Tech News Show
"Jason has been podcasting for almost as long as I have! He's a talented show host, a dedicated producer, and a genuinely nice guy. He knows what it takes to create great content. Anyone would be lucky to work with him."
Leo Laporte
Founder, TWiT
"When preparing to launch our new podcast, Jason was the first person I reached out to for advice on basically everything. No one is more knowledgeable and thoughtful about setting up and running a successful podcast."
Mike Masnick
Ctrl-Alt-Speech

About Me

I'm Jason Howell,
Podcast Strategist and Production Advisor.

I’ve spent my career at the edge of emerging media because building in new formats is both exciting and empowering.

Over the past two decades, I’ve helped build podcast networks at CNET, produced flagship shows like This Week in Tech, and hosted long-running programs including All About Android and Tech News Today at TWiT. I’ve also taught broadcast and digital media at the Academy of Art University, mentoring the next generation of creators.

More recently, I founded Yellowgold Studios, where I launched the AI Inside podcast, built YouTube channels, grew audiences across social platforms, and began contributing to outlets like ZDNET and Micro Center News. I understand both the structure of established media and the scrappy reality of building shows independently.

Now I bring that mix of technical depth, hosting experience, and strategy to help creators and companies launch stronger podcasts and fix the ones that aren’t working.

Podcasts